Adapting to the New Digital Normal - Next Generation B2B Pricing and Sales Strategies
Covid-19 has drastically changed the way B2B buyers and sellers interact, limiting face-to-face time and driving a heavier reliance on digital commerce. Selling organizations that relied heavily on human-to-human interactions were the most unprepared, and the disruption left them feeling uncertain about the impact on their sales processes and revenue and margin performance. While the pandemic will eventually subside, it will irrevocably change the way we do business.
In this webinar, Zilliant Chief Marketing Officer Lindsay Duran and Accelalpha Partner Devang Bhavsar will examine and discuss how to adapt to this new digital normal and improve sales and pricing processes to drive greater revenue and margin.